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Successful partnerships are the lifeblood of the industry, and as we look ahead to 2025, we’re excited to introduce new categories that amplify the critical role agencies play in connecting publishers and brands. We’re also unveiling new categories specifically for Amazon and TikTok Shop, along with a prestigious Industry Legend Award, where we invite nominations from across the community.
Our judging criteria have evolved, now focusing on both the power of human collaboration and, for the first time, the strategic role of AI in campaign planning and execution.
This is a pivotal moment for our industry. Affiliate marketing continues to deliver measurable success for brands, partnering with publishers across every stage of the purchase funnel. The landscape is more dynamic than ever, with direct-to-consumer (DTC) brands thriving, fintech and innovation taking center stage, influencers driving engagement, and performance PR and content commerce remaining robust.
To guide you with your submission, our entry kit includes everything you need to know – from insights from past judges to key deadlines and detailed criteria our judges follow.
Best of luck with your entry planning, and I look forward to seeing you at the Hard Rock, Seminole in Hollywood, Florida, where we’ll reveal the winners in an exciting new ceremony format at the close of PI LIVE USA.
Matthew WoodWe have 30 Categories this year which includes 5 NEW categories.
Entry Creatives – Simplified
This year we have decided to showcase your entries at the ceremony through your company logos. Please supply us with a vector version of your logo (usually .ai, .svg, or .eps file formats) and any additional partner/client logos you wish to publicly credit.
To be eligible for entry in each category, the work must have first been implemented between January 1, 2024, and January 29, 2025.
